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Working on anything from prints to textiles, products or any other surface, I create graphics that are inseparable from the material they apply to. Every work builds upon research on the tradition behind each artefact and on the people that will be using it.
The results are designs that go beyond a decorative expression, and that are instead a celebration of the medium’s unique stories.
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Here I post notes, studies and experiments
that I make from time to time.
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It’s rare now to receive a handwritten letter declaring undying love, or a hastily jotted postcard from a tropical vacation. We simply don’t write so much anymore. But what if writing in a new language didn’t require knowing how to write the letters?
I challenge the possibility of letters as an expression, by designing typography to deliver things beyond its literal meaning.
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In order to create mutual interest, you need to find a common ground. Sometimes using metaphor is more effective than explanation.
I use the same subtle approach when creating a visual identity. A new shape is carefully built after I take into account the person’s visual identity, and how an audience would receive it.
