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Working on anything from prints to textiles, products or any other surface, I create graphics that are inseparable from the material they apply to. Every work builds upon research on the tradition behind each artefact and on the people that will be using it.
The results are designs that go beyond a decorative expression, and that are instead a celebration of the medium’s unique stories.
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Here I post notes, studies and experiments
that I make from time to time.
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It’s rare now to receive a handwritten letter declaring undying love, or a hastily jotted postcard from a tropical vacation. We simply don’t write so much anymore. But what if writing in a new language didn’t require knowing how to write the letters?
I challenge the possibility of letters as an expression, by designing typography to deliver things beyond its literal meaning.
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You need to find a common ground in order to create mutual interest. Sometimes using metaphor is effective to get the sympathy of the other person.
I use the same subtle approach when creating a visual identity. Understanding and analysing a personal idea, I reinterpret it in context to which the audience can relate.
